Monday, September 8, 2014

Brand exposure in Formula E is now being measured

Money Sport Media, publisher of motor racing trade guide Formula Money, has been appointed to provide brand exposure data to the new FIA Formula E Championship. The company will supply detailed data analysing the advertising value equivalent of exposure of all on-car and trackside brands in the series which hosts its inaugural race on Saturday […]The post Brand exposure in Formula E is now being measured appeared first on ElectricAutosport. ...

http://www.electricautosport.com/2014/09/formula-es-brand-exposure-now