Thursday, August 16, 2012

Team Icon Brammo Adds Legendary Motorcycle Rider Eric Bostrom to Roster

ASHLAND, OR – July 30, 2012 – (Motor Sports Newswire) – Further solidifying Brammo’s leading role in the electric vehicle racing space, Brammo, Inc. announced today Eric Bostrom will be joining Steve Atlas as a rider for the world-famous Team Icon Brammo.

Bostrom joins Team Icon Brammo with over two decades of experience riding for companies such as Ducati, Harley Davidson Honda, Kawasaki and Suzuki. As Brammo racers, Atlas and Bostrom will provide instrumental feedback on Brammo’s racing bike, the Brammo Empulse RR, while promoting Brammo as the leading electric two-wheel vehicle brand.

“Team Icon Brammo is excited to add a rider of Eric’s caliber to our team headed into the most important race weekend of the season, the TTXGP North America Championship 2012 at Mazda Raceway Laguna Seca,” said Brian Wismann, Director of Product Development for Brammo and Manager of Team Icon Brammo. “Eric’s insight and experience will be an instrumental resource in continuing to develop the promising potential of electric motorcycle technology.”

Brammo is leading in the development and production of electric motorcycles, largely thanks to insights weaned from Team Icon Brammo. In 2009, Brammo competed in the first ever TTXGP race and finished as the top American team. Since then, racing has been core to the development of Brammo’s consumer and racing motorcycles, including the Empulse R, which is the world’s fastest production electric motorcycle for consumers. Further elevating their rich racing history, Brammo won the 2011 TTXGP North American Championship, with the Empulse RR and rider Steve Atlas.

“As I’ve always said, I have a love for all things on two wheels. Since my departure from Superbike competition, I’ve been competing in bicycle racing which has sparked my growing compassion for green power,” said Bostrom. “Having ridden both Brammo’s street and race models, the progress electric bikes have made in their short existence is nothing short of phenomenal. Our quest to develop the best bikes of tomorrow is off and to the races, and leaving a smaller footprint along the way.”